Why is Brand Photography a “MUST” for Your Business? If you’re new here and don’t know what brand photography is, here’s a quick summary. Photography showcasing a brand or business values, process, behind the scenes, and team members/personality! It’s the how, what, and why about your brand, all displayed in your imagery to quickly communicate […]

Client Review for Brand Photographer: Laura Markz “Laurelyn is amazing!! She made me feel so comfortable in front of the camera and had tons of great ideas for locations and poses that were unique and fun. I bought a package with her for branding photography and am so excited I get to continue to get […]

Client Review for Brand Photographer: Gina Nicole “Working with Laurelyn was delightful, and she is a very talented branding photographer. The booking process was easy, she made herself very available, and even took the time to discuss my branding with my branding strategist and I. She really did go above and beyond. Our initial meeting […]

Reach Your Dream Career Level Do we ever stop chasing it and actually reach it? You know what I’m talking about, that ‘dream career level.’ Some women spend their entire life chasing it, and I think I’ve discovered part of how to get there. We’ve probably all heard the phrase: “Dress for the job you […]

How to Prep for Your Brand Photo Session Of course there’s the outfits, the hair and makeup, and the look you’re going for. I talk about those topics in my other posts here, here, and here. But beyond prepping your outfits and hair/makeup, I also highly recommend creating 4 things before a session: Session agenda/timeline: […]

Client Review for Brand Photographer: The Edit Effect “Laurelyn was so amazing to work with. She did the work upfront and guided us in all the right directions to have an incredible shoot that was super strategic and efficient. Her photos are taking our branding to the next level and are giving us so much […]

One topic I hear discussed almost daily in creative and entrepreneur circles is a big one — getting MORE clients! What some brands + creatives might not realize is that before you simply create ads, pin to your hear’s content, and throw every type of content out there trying to get clients/sales, you need to […]

Brand Session for Alexis of Yield and Co, Baker Alexis is a talented baker, cake decorator, and party goods provider in Milwaukee, WI! She creates beautiful baked goods that go far beyond cakes and cookies, and I’ve gotten to sample her creations on several occasions — they taste as good as they look. She’s in […]

If you’re as into personal growth as I am, you might guess that I turn to podcasts to hear what’s going on in the creative industry. Not only do I love keeping up with what’s current in design, marketing, and social media, but story-driven marketing is especially interesting and timely. I don’t listen every single […]

  A logo. A color palette. That’s what most people think of when they think of a brand, but as a creative, I bet you understand that it’s so much more than that. Seth Godin defines a brand as “the set of expectations, memories, stories, and relationships that, taken together, account for a customer’s decision […]