Annie is a successful and active Lake Country real estate agent just outside of metro Milwaukee, WI with Keller Williams (KW) Realty. She reached out for a brand session since she’s wanting to include more of herself in her brand. I love offering brand photography sessions for realtors, they’re the perfect example of hard-working pros.
The struggle to create your own image content is REAL when you’re as busy as Annie is! Not only does she have her job, but she’s got a family and always has lots going on at home.
Her time is so incredibly valuable, the cost of taking her own photos for image content creation isn’t the best use for her time. This way, Annie can focus her time back on what’s most important to her, and she has the freedom to choose!
We discussed her brand photoshoot location ideas, and I was thrilled we decide to have her session at her home! Her brand is very neutral, so it was the perfect setting for her branding photos. Annie’s home is decorated in a really beautiful, sophisticated palette of ivory, white, tan, gray, warm brown leather, and similar. In her home, she has an office, and an open concept main level with a kitchen, dining room, and living room all in one.
This gave us the flexibility to get several different looks and backgrounds in her photos, and we captured several different aspects of her job. My favorite part was that Annie chose to include the closing basket that she gifts to her clients after a successful closing! It’s all those personal touches that make a brand session personalize to YOU, and the details set you apart from other people in the same industry. No one else can have the same marketing strategy as you because no one else IS you. YOU are what sets your brand apart
Now I’m so proud that Annie has a large, fresh image library to pull marketing images from for months to come!